Anastasia Vasilkova presented franchising from Choupette – a pro in the franchise market

The Russian brand of children's clothing Choupette was invited to a meeting with the Chairman of the State Duma Committee on Small and Medium Enterprises - Demin Alexander Vyacheslavovich.

The event raised issues of franchising, problems faced by brand owners, and discussed a number of initiatives.

Anastasia Vasilkova, Development Director of TM Choupette, made a proposal to revive specialized secondary education in the regions and popularize it among young people.

“We believe that the franchising business is a powerful motivator for creating vacancies specifically for working professions,” says A. Vasilkova. “In order to avoid a shortage of personnel, it is necessary to start working on this issue at the legislative level right now.”