The Russian brand of children's clothing Choupette presented new fashion collections for the spring-summer 2020 season at the 24th CJF exhibition.

From February 24 to February 27, the 24th international exhibition “CJF-Children's Fashion 2020. Spring". The exhibition was attended by over 400 leading brands. Choupette brand introduced the new spring-summer 2020 collections: Desert Flowers and Fashion Blogger for girls, Dragon Sign and Matrix for boys, as well as a school uniform collection, outerwear, party dresses, shoes and accessories .

The CJF children's fashion exhibition, held in Moscow twice a year, is aimed at saturating the domestic market for children's goods with high-quality, safe and affordable products and is one of the most important events for representatives of the children's retail market.

During the exhibition, the Choupette brand will receive a large number of positive reviews from colleagues from Russia and foreign countries, expanded the range of franchisees, met with existing partners and received many new business contacts.

The brand is actively growing and expanding: at the moment it is present in 300 multi-brand retail chains and is represented in 86 cities of Russia and
abroad. In 2020, TM Choupette plans to open more than 15 stores in a new format, and is also negotiating with several serious partners from different countries and plans further steps to develop foreign markets.

“This is not the first time we are participating in the CJF-Children's Fashion exhibition. On this site, we are gaining new partners, the number of which is increasing every year, which is good news. This time we signed more ... contracts, ”said Anastasia Vasilkova, development director of TM Choupette.