The new Choupette store in Voronezh was supposed to open on April 1, but due to the epidemiological situation, the event had to be postponed indefinitely. However, it didn't prevent the partners from starting work - they quickly switched to distance selling and actively conduct sales through social networks, offering customers safe, free contactless delivery in the city and region.

Choupette takes a flexible approach. Transforming stores into online sales is a new way to sell effectively even in the current situation. But it should be noted that this is a temporary measure, since offline stores give parents and children unforgettable emotions: the joy of choice, fitting and shopping, which again and again return customers to Choupette stores around the world.