On November 24th, the winners of the Crystal Bell award for journalists were awarded at the XIII Congress of the Children's Goods Industry. Article about the Russian children's clothing brand Choupette became the winner in the "Success formula" nomination.
The article was published in the Russian Business Guide. The author Alexandra Ubozhenko interviewed Anastasia Vasilkova, Development director of TM Choupette. Anastasia shared her thoughts on what distinguishes the brand from others and why it is interesting for partners, and also talked about the advantages of the Choupette franchise and further plans for the development.