On March 18th, a new fashionable children's store Choupette was opened in Rostov-on-Don. A retail outlet with an area of more than 100 square meters began to work in “Gorizont” shopping and entertainment center.
In the open, light space, a wide selection of fashion collections for children from 0 to 12 years old, outerwear, sets and baby nests, christening clothes, school uniform from 1st to 11th grade,, shoes and accessories are presented. The store has already presented new spring-summer collections: Glam Rock and Cruise for girls and Rally and Polo for boys.
Prior to this, the outlet was a multi-brand store, but the previous year showed that Choupette brings the greatest profit to the owners, so it was decided to purchase a franchise and open an independent Choupette store.
“Given the high traffic of “Gorizont” shopping and entertainment center and the favourable location of the store, it may well become one of the flagships and represent the full range of clothing with the maximum width and depth of the assortment matrix,” commented Oksana Yeleseeva, partner of TM Choupette in Rostov-on-Don. - We are sure that the store will reach the planned revenue quickly enough. We plan to develop further and open a second mono-brand Choupette store in the nearest future ”.
On March 26, 2021, the new Choupette store in the Central Park shopping Center (Kursk) was opened.
We invite you to the new fashionable children's clothing store, which already presents new bright spring-summer 2021 collections for children from 0 to 12 years old, outerwear, sets and baby nests, christening clothes, school uniforms from 1st to 11th grade, shoes and accessories and pajamas in collaboration with the famous blogger Maria OMG.
The grand opening of the store will take place on April 11th in the fashion party e format. Fashion stylist will help choose bright spring outfit for your child and all children will be able to take part in the fashion show. As well as treats and a DJ.
We are waiting for you at:
Shopping center "Central Park" Karl Marx str., 6, Kursk, 3rd floor
TM Choupette for the first time took part in the SHOESSTAR shoe exhibition, which is not an industry-specific event. The brand noted the professional approach of the event organizers, both in the work of the participants themselves and in attracting buyers.
At the exhibition, Choupette offered a new format of capsule presentation, both of shoe collections and a combination of clothing and footwear categories. The brand team assessed the potential of the market, held negotiations with the main distributors of the region and analyzed the development vectors.
"It seems to me that this region has enough prospects for the new Choupette direction," says Anastasia Vasilkova, Development Director of Choupette TM. - We are confident that we will be able to develop this format with new partners.»
Choupette shoes are created for the fashion collection and are distinguished by comfort, high-quality materials, trendy design, comfortable insoles and specially designed practical soles. It is represented in the "medium" segment»
We continue to transform Choupette stores. On March 8, 2021, our flagship was opened at the VEGAS shopping mall in Kuntsevo.
The outlet opened in a new format - a stylish "Neoclassical". Visitors will find a full range of products:
- fashion collections spring-summer 2021,
- clothes for celebrations, images for the little ones,
- christening clothes,
- school uniforms for grades 1-11,
- children's shoes and accessories.
Also in the store is a capsule line of pajamas, created in collaboration with the famous blogger Maria OMG.
We are waiting for you to visit us at:
Khoroshevsky ave., 14, Nemchinovka village, 3rd floor
8 (977) 690-44-50