On January 15, as a part of the 90th international exhibition of children's fashion Pitti Immagine Bimbo 2020 in Italy, the Choupette brand introduced new collections for the fall / winter 20/21 season. Every year, Choupette presented new collections in the KidzFIZZ zone for beginners. This year, the Russian brand of children's clothing was first presented in the central pavilion along with the world's leading brands of children's fashion. It should be noted that Pitti Bimbo independently decides on the location of each brand on the site, thereby relocating Choupette to a new, larger and more prestigious area can be considered as the next international recognition in the world of children's fashion.

“We worthy represent Russian children's fashion on the international market and, despite pessimistic forecasts for the new economic year, Choupette starts it with a rather powerful presentation. The company is also preparing to open 4 new stores in a new concept, by March 2020, - comments Anastasia Vasilkova, development director of TM Choupette, - And, of course, we are very pleased that we are now representing Russia at the central site of Pitti Bimbo, we consider this distribution to be honorable and deserved. "

Pitti Bimbo is considered as one of the most fundamental and prestigious exhibitions dedicated to fashion collections for children (from 0 to 14 years old). The site is a great opportunity for participants and visitors to establish contacts, exchange experiences, negotiate, conclude mutually beneficial contracts.

The event this season was attended by 4000 buyers and fashion experts from around the world. A total of 10,000 guests were able to enjoy the atmosphere. Over 500 top brands presented their new collections.

On December 31, 2019, the grand opening of the Choupette store in the Salaris shopping center took place!

The store was opened in a new concept - "Neoclassic". A large sales area, zoning by age groups, rest zone, as well as soft light and a gentle atmosphere make the shopping process even more enjoyable.
The new company store presents a full range of products: current fashion collections, clothing for celebrations, school uniforms, clothes for newborns, christening clothes, shoes and accessories.
Enjoy amazing shopping!

Moscow, 23rd km, Kievskoe sh., D. 1
SEC "Salaris", Floor 2
Daily from 10:00 to 22:00

In December, the opening of the Choupette company store took place in the updated interior in the shopping center "1000 trifles" in Zelenograd.
Incredible fashion collections for children from 0 to 12 years old, a school uniform, dresses for celebrations, outerwear and a cozy atmosphere are waiting for you at Central Avenue, 438, shopping center "1000 trifles", 2 fl.
We are waiting for your visit!

Central Ave., 438
Shopping center 1000 little things, 2 fl.
Daily from 10:00 to 22:00

On December 21, 2019, a charity family ball was held with the support of Choupette.

The evening program included various master classes and dance numbers.
A charity lottery was also held, all proceeds from which went to the Children's Hearts fund.
Charming, young guests have been wearing new ceremonial dresses from Choupette for all night, which gave the evening special solemnity and fabulousness!